Branded Customer Experience Excellence

The BC2X® training program by OTEAcademy redefines the Brand-Customer relationship by offering a comprehensive approach to understanding and delivering Customer Experience.

With a strong scientific foundation and a highly specialized team, OTEAcademy – an active member of the CXPA – focuses on meeting and exceeding customer expectations at every touchpoint with the brand.

The workshop aims to foster an emotional connection between the customer and the brand, ultimately leading to increased loyalty. By creating positive experiences, customers become genuine brand ambassadors — something many strive for, but few truly achieve.

The program covers the following domains: 

• Comprehensive approach to Customer Experience
• Scientific methodology & evidence-based with specialized trainers
• Exploration & fulfillment of customer needs
• Emotional connection with the brand
• Linking theory with practical and interactive exercises